Core Values & Purpose

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We are down to earth and are friendly but we will still ask the difficult questions with compassion and  hold all our clients accountable in a non-intimidating way
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We all have a sense of fun and a desire to use improved fitness and health for a more adventurous life, at least in some way. We don’t sweat the small stuff and figure laughter is the best form of ‘treatment’ there is. If it’s not fun, there is a better way to do it!
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This acknowledges our goal directed attitude and our clients desire for results. By having a process focus you can free up mental space and the outcome will look after itself.
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We will be inquisitive by always asking if there is a better way that we can help clients achieve their goals. We are committed to researching and implementing new improved techniques through a scientific approach and then with on-going evaluation, refine what we do.
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This is what we are hired for. After all if clients could do this on their own we wouldn’t be needed! We offer support on the journey to making fitness and healthy habits a non-negotiable part of life
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“To help our clients reduce stress, get through old injuries, become fitter & stronger and feel great again by forming new long term habits of health. We do this by programming fun, effective and convenient workouts designed to create what we call ‘useful fitness’. In addition to this we help our clients adopt a maintainable and nutritious eating approach for life. We understand how to do this in the context of a busy lifestyle and a motivation to simply feel better”
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This page about our Core Values and Purpose can seem a bit trite to some people I guess but from my point of view it is really about putting in words the whole reason I do what I do and why I bothered to invest my money in a business in the first place. As a Brisbane based Personal Trainer operating in Bowen Hills, I deal mostly with local people including suburbs like Hamilton, Ascot, Clayfield and Grange, but I have always wanted to have a more far reaching effect than just near where I live. This is now possible thanks to our access and partnership with Precision Nutrition and their amazing online nutrition and exercise coaching platform. What this means is we can help large numbers of people in big businesses as well who don’t have the time to get to us and of course people in locations that aren’t practical for them to travel to us. This is a bit of a game changer because time is the biggest issue most people cite as the reason for not doing regular exercise. Now this is a real issue for so many people but I would say that it is often code for “I am not ready yet” and that is absolutely fine. The only issue of course for most people is that sometimes never get themselves in to the ‘take action’ state needed to make some significant changes to a life that is not playing out the way they had envisaged. So the main clarification I would like to make here in relation to our core values and purpose is that you have to find yours. It is a very worthwhile exercise to go through because it helps peel back the layers of what drives you and what is important really. People often ask for help from us with motivation. That is a hard one because we are not the ones who can ‘make you do this’. This may be possible short term but in the end the only way it is going to work is for you personally to find your WHY? Nietzche said that you can endure any how if you have found your why. Smart bloke!

If you have read this page you will see what drives me and the people I attract to this business. If some of things I wrote resonate with you and you need help then I expect to hear from you soon and I look forward to that. You see I believe that the most important thing you will ever do, your most important project bar none, is getting to the point where regular exercise and mostly (no-one is perfect) healthy food choices are your go to behaviours. The reason it is the MOST important? Well everything else hinges on it including your relationships, your career and your ability to have fun in this life. So if you are procrastinating a little, try not to because days, months, years and even decades can disappear. Spend some time examining your own core values and purpose in life. I think you will find that things will be revealed that you hadn’t predicted. It is a fact that I enjoy a beer but the end point of enjoying it too much and this is possible is a beer gut, less dollars in your account and if really let out of control, destroyed ability to connect with your partner and kids if you have them. So is about self discipline? Perhaps a little but I would argue that it is more the connection with my core value of achievement. You see my business core values are my core values. I don’t see how I can achieve what I want in life if I let my love of beer start to impact my ability to get stuff done. I also have personal core values of both health and family being two of the highest priorities. Why family second? Because again everything hinges on me being healthy. I literally can’t help anybody else if I don’t have it.

I hope that little story has helped you find your way. What is holding you back from making the changes that you know you need to? Hold the mirror up, invest some time doing some soul searching about how you currently do things and I think you will find that the answer will be revealed.
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